By Laura Medina
A simple tube of mascara can perk up a cancer patient's spirit, but a tube of lash conditioning serum packed with benefits and accompanying friends with benefits does wonder.
It all started with a tube of lash conditioner.
Michael Brinkenhoff, M.D. developed RevitaLash as a special gift for his wife, Gayle, while she was recovering from metastatic breast cancer treatments. Gayle’s beautiful eyelashes had become dull, brittle and lifeless. Dr. Brinkenhoff believed that he could find a way to give Gayle’s eyelashes the look of renewed health, strength and beauty. Thus, an entirely new and unique cosmetic product was born; and a gift created originally for just one special lady has become a product available to men and women everywhere who want to have attractive, beautiful-looking eyelashes.
This became the original RevitaLash lash conditioning serum. The one that started it all.
Self-esteem defeating hair loss is a common side-effect of chemotherapy. Witnessing his wife's hair loss in her lashes, the RevitaLash team came up with RevitaLash Advanced Hair Conditioner to thicken and boost the hair strands appearance and people's self-esteem. A blend of unique conditioning agents like Gingko Biloba, Ginseng Root, Japonica, Fruit Extracts and Wheat Proteins, which help to fortify and strengthen thinning hair.
It takes 4 to 8 weeks of daily application, Hair ADVANCED by RevitaLash, enhances the appearance of thin and fragile looking hair.
It's a pretty powerful product, only a small amount (1to 2 pumps) is needed for maximum conditioning results, a money saver.
How can anything with a tender backstory be so tough?
Once the mascara is done, you need an eyeliner. RevitaLash's Raven 12 Hour Eyeliner is tough. It has the staying power to withstand heat, sweat, and dust without a blur, a drip, or a smudge. You can smudge the eyeliner for a soft, sultry look as soon as you apply it then smudge with the sponge applicator.
This scribe worn this during two television interviews and an appearance during the dog days of Summer; and it never melted or dripped or faded.
Smudged or precise, RevitaLash's Raven 12 Hour Eyeliner is still there but can be washed off with soap and water or makeup remover.
If you lashes can be enriched, why can't your brows?
RevitaBrow Advance thickens weak and faded eyebrows with peptides and botanicals to strengthen, condition and nourish eyebrows.
To make your lashes even richer and fuller, first swipe this Revita Volumizing Primer onto the lashes then swipe another coat of the original Volumizing Mascara for a healthier look.
For a soft-focus effect or just to blur those crinkles and wrinkles around the eye area, use the combination of RevitaLash FineLine Primer and RevitaLash Spotlight Highlighting Pencil.
Quickly and lightly, pat this luminious and moisturizing cream primer with a pearly sheen to fill in and soften those lines then...
Lightly draw this RevitaLash Spotlight Highlighting Pencil over the primer as a light-reflecting concealer, covering up those fatigued bags and crinkles, for an awake look.
RevitaLash covers all your bases for eye makeup but it still hasn't forgotten it's hair roots, a simple tube of lash conditioning serum that boosts dying eye lashes then expanded into a conditioner to thicken a frail head of hair.
Athena Cosmetics, the company behind RevitaLash, gives back 20% in online sales in October to breast cancer charities. Its philanthropic activities have been focused on several organizations dedicated to the breast cancer community across the country including the Breast Cancer Research Center, Susan G. Komen Walk for a Cure, American Cancer Society’s Relay for Life, Revlon Walk for Women, City of Hope’s Walk for Hope, Entertainment Industry Foundation and Cancer and Careers.
They haven't forgotten their roots.
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