How About Pairing a Wine with Your Updo at Blo.W Hollywood

By Laura Medina

In this proliferation of Dry Bars and salons just specializing in blow-outs, like Jiffy Lube specializing in oil changes, Blo. W Hollywood, the W Hotel Hollywood's salon, is pairing Be. Wines with the hair do of the month.

Ok, until tomorrow, October's updo and wine pairing is this fun and yummy, Flirty Pink Moscato with Messy Side Chignon. 

This scribe can't think of a better way to kick off a night a glass of dessert vino with a rosee of an updo.

Be. is a line of wine created especially for millennial women designed to be stylish, fun and break the rules.  Instead of pairing wine with food, you can mix and match your wine with your 'do at Blo W. Hollywood. 

The hairstylist, Michelle, is a twenty-years veteran and an artist.

The Messy Side Chignon isn't messy in her hands.  She creates body with precisely rolling and pining sections then spraying volumizer over them.  Then, she teases the hair into a big, sexy blow-out to give it pouf then tame it into a sleek chignon.  For the finale, Michelle twist the bun into a crafted rose of a bun.

That rose of a bun and that chignon stayed put through-out the whole night and the next day, never a strand stray out of place.

Located on the same block of the W Hotel Hollywood and across the street from Pantages Theater, actors, in-between, dash to Blo W. Hollywood for a quick and refreshing wash and dry from hours sweating it out in wigs on-stage.

Tourists find it convenient to get their glamour on and get the Be. Wine of the Month with the updo of the month, something they can never get back home.

Like any hair-styling salon, the services cost a normal flat fee of $35 but at Blo W. Hollywood, they come with a glass of the Be. Wine of the Month.

Next month, for November, the featured style will be the Half Up/Half Down Bouffant and the potential pairing will be Be. Radiant Riesling.

The finale month for this pairing will December, in time for the holidays.  It will be the High, Sleek Bun (a ‘must’ for any holiday soiree).  The wine pairing can Be. Bright Pinot Grigio or Be. Fresh Chardonnay.

Can't think of a better way to start off the holiday season, a new hair do and delicious glass of wine of the month.

 

Not your normal "fruit of the month" club.