Thursday, August 29, 2013

Zindigo, One Step Above Etsy But Just As Easy

By Laura Medina

Lord Scott Disick of "The Kardashians" at the Zindigo's Malibu Launch Luncheon.

Have you out-grown Etsy?  Can't figure out constructing your profitable website quickly from scratch?  Would you like more profits out of your Facebook page for your blossoming lifestyle/fashion/cool stuff company?

Zindigo is here to help, http://www.zindigo.com/

Zindigo is a connector of sorts.  A media platform that connects e-commerce with social media such as a fashion company's Facebook page earn a profit.  Basically, it's an umbrella where fashion and lifestyle and beauty companies with a Facebook page is collected under Zindigo for an easy, one-stop shop referral.  Click on any of the Zindigo member companies.  Immediately, you are directed to that company's Facebook site.

 One of the companies represented by Zindigo, Lord Scott Disick's Cigars.

When someone buys something from that fashion company's Facebook page, that company earns 40%.  When that particular company refers friends to a 10 day pre-view shop before opening it up to the general, that company earns 3% per a friend, https://www.facebook.com/pages/Zindigo/

Zindigo is a quick and easy link for upstart companies to build a presence and earn money if they can only rely on Facebook as their page while Zindigo helps generate profits quicker.


Zindigo isn't only focus on clothing. Lord Scott Disick of "The Kardashians" launching his lifestyle brand, "Lord Disick" cigars on Zindigo so it'll make it easier for fans to locate, shop, and buy.  In return, he'll gain a reasonable profits in return.

One of Zindigo's founders,  Kareen Mallet, was Neiman Marcus' fashion director.  So, the quality and the fashion-forwardness one will find on Zindigo is nothing to sneeze at, mostly high-end quality one will see at Barney's, Intermix, Fred Segal, Saks 5th Ave, and obviously, Neiman Marcus.

There were a couple of fashion trends this scribe has noticed at Zindigo's Malibu Launch Luncheon.  Thanks to fabric technology,  thin leather light enough to wear during warm weather is hot.  One of the stand-outs was a light-weight tan leather shift dress with a bejeweled collar.  Among the floaty evening gowns and party tops, light-weight leather was used as applique.

Bling bling is going strong, as evident to the crystallized beaded Flapper-sque cocktail dress above.

Kareen has quoted that she has witnessed great talent, amazing skills, and beautiful products fall to the wayside because it is arduous for a lone designer to built the necessary infrastructure of a conventional, workable website connecting the supply & demand chain while building a reasonable profit technology that makes sense to that designer.  This where the artist because a business person and it's a tough but needy transition.  This is where Zindigo arrives.

Zindigo curates and link quick, reliable profit returns to your Facebook page that you can manage when you run out for supplies, equipment then jump onto the pattern-making drafting table to cut and sew panels then test and drape on that dress form before it's ready to be shipped and sold then Zindigo returns the profit to you.

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