Wednesday, March 14, 2012

Shapes of Things to Come, Body Mapping by Bodymetrics

By Laura Medina


Step right in...the Bodymetric Mapping Pod for 4 days only.



Does shopping for denim with it's daunting array of cuts, fits, and finishes makes you dizzy?



Do compromising with a pair of ill-fitting jeans because it is in your "size" compromises your self-esteem?



Step right in Bodymetric's Mapping Pod and you'll find the right shape of denim that matches your body shape, not size, and saves you time, energy, and confidence.


The West Coast debut of the Bodymetrics Mapping Pod's revoluntionary scanning technology made the morning news on Los Angeles' Fox 11 news, first thing in the morning.

With its Mod-ish "Star Trek" inspired interior and foot prints for positioning, Bodymetrics makes locating the right pair of jeans fun. Baby Boomers and Sci-Fi fans cannot help but think, "Beam me up, Scotty." It can't teleport you to a new planet; but it can the best-fitting jeans for your shape, not size, in their library of various denim brands.



Bodymetrics' "Body Mapping."


After decades of "vanity sizing," Bodymetrics clear the clutter of confusion by categorizing people based on body shapes, not sizes.

They are interested in shapes. Their belief is that people come in shapes, not sizes.


Respecting body shapes, Bodymetrics classify body shapes into 3 different types of gems:


The Emerald is the slim and slender body shape, not a whole lot of difference between hip, waist, and torso.


The Sapphire is where the widest measurement is in the abdomen and hips.


The Rudy is the Marilyn-sque, curvaceous hourglass shape. Wide shoulders and torso. Narrow waist then back to a wide hip measurement.


The sensors are no different from the cameras in laptops and not as invasive as the TSA's body scanners. Nope, Bodymetrics do not scan through your underwear; but their sensors do pick up 100 body measurements of contours and curves for a 3-D figure of your body. They shine light on the body then the reflections record the body’s dimension into a 3-D outline of the body…and nothing more. This takes all of 5 seconds.



The Bodymetrics Stylists.


Once mapped, you create a secure account for your 3-D model then Bodymetrics store your account with your 3-D model into their database.


The database automatically opens a catalog of jeans that best fit your body shape. However, this is where a Bodymetrics stylist takes from there.


If you want a specific pair of jeans for a specific function or reason, office-appropriate wide leg denim or dazzling white jeans for night, based on your body shape, the Bodymetrics stylist will locate that ideal pair of jeans.


Bodymetrics take the trauma and drama out of denim-hunting.


Don't wait! Bodymetrics Mapping Pod will only be at Bloomingdale's Century City for a mere 4 days for Denim Days, March 15th until the 18th.


A great solution for those last minute, party denim for Los Angeles Fashion Week.




























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