By Laura Medina
To let FX's "Snowfall" fans share in celebrating "Snowfall" returning for Season Five, FX threw a community pop-up shop, actually a pop-up mini mall filled with local neighborhood businesses, some prominent during the Super Bowl, such as Bricks & Woods. Brick & Woods did a limited edition collaboration with the NFL, for the Super Bowl, intense.
In Season 5 of "Snowfall," Franklin and his family are rich enough profiting on the crack trade to reinvest in local real estate.
To continue the positive, constructive vibe to this very day, after the previous night premiere party with the cast and crew, the sold-out pop-up mall was still brimming with local vendors selling their curated, tasteful wares to "Snowfall" fans.
More than promotional swag and souvenirs, the lucky fans come out with cool items from local businesses that Season 5 of "Snowfall" is promoting, giving back to the community.
Season 5 of "Snowfall" returns to FX, February 23rd. at 7:00pm Pacific Standard Time, starting a fresh, new marathon of Season 5's Episodes 1 and 2 for two hours.
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