Friday, April 12, 2013

Coachella 2013: Get Down. Get Dirty. Look Good Doing It.

By Laura Medina


 Today is the first day of a 6 days music festival, split into two weekends...Coachella!

Coachella is...one, Spring has sprung.  Second, Coachella starts off the music festival season.  Third, Coachella sets the template for hippy "Woodstock-sque" Bohemian fashion and dress code.

Why the emphasis on boob tubes, daisy dukes, quasi-Victorian cotton blouses, and maxi-dress cover-ups?

Veteran and previous attendees have call this "experience," "rolling in the mud."  As the running epitome of outdoor music festivals, the majority of Coachella is all about camping or "tee-peeing" to catch the galaxy of music's hottest stars.  The lucky few have hotel rooms booked and even fewer are crossing into the pool party circuits thrown by the hottest brands in fashion.

So, it makes sense to cross-over from muddy field to pool in a bikini and daisy dukes to being properly attired in a caftan or maxi-dress cover-up.  Oh yeah, it cools down in the desert as it burns up during the day light.

Here's a style and survival guide to Coachella, the biggest party in the desert.


From bold prints to rocker tanks, not to mention boho-luxe footwear as well as stackable jewels, our collections have exactly what you need to create the perfect head-to-toe Coachella looks! "We Are Handsome."



A KILLER BATHING SUIT: Whether you plan to hit up the water spray stations or catch some sun by the pool, a cute bikini is an absolute must! Try Voda Swim’s Envy Push Up® String Bikini in Bali, or Guria Beachwear’s 3-in-1 Chic Top and Scrunch Thick Tie Side in Fiesta. Voda’s Envy Push Up® visually increases the bust by up to two cup sizes and retains its extraordinary fit when wet. With Guria’s 3-in-1 Chic Top, you get three different style options without sacrificing quality or sex appeal. Voda’s Envy Push Up® String Top retails for $66, String Bottom for $44; Guria’s 3-in-1 Chic Top retails for $79.20, Scrunch Thick Tie Side Bottom for $72. Visit vwww.vodaswim.com and www.guriabeachwear.com for more information.

 LOTS OF SHORTS: Who wears short shorts? Festival goers do! Show off your sexy stems in a cute pair of Daisy Dukes from SOLD Design Lab. Get Rosie Huntington-Whiteley’s look with the leather laser cut overlay cutoffs, or opt for an acid wash complete with edgy studs. (Price available upon request.) Visit www.solddesignlab.com for more information.


Nautical striped maxi tank dress with hi-low hem. Low scoop back. Adjustable shoulder straps. The perfect dress for those hot summer days. *By Flynn Skye for Free People  http://www.freepeople.com/nautical-stripe-maxi/


From wild prints to face framing aviators, Kardashian Kollection Eyewear has a ton of great sunglasses that are perfect for any Coachella inspired look, prevent your eyeballs burning in the sun


Stay slim and on-trend this Festival season by bringing along a Hoopnotica TravelHoop and have a blast swinging your hips to the beats of your favorite band while burning 420 calories per hour (Don’t believe that childsplay can be an effective workout? Check out this study from the American Council on Exercise!)

Pick up a Hoopnotica TravelHoop which comes apart into 6 segments and comes with a carrying strap (similar to a Yoga Strap) for a fun and festival friendly workout that will help to keep you slim while also making it easy for your friends to spot you amidst the crowds. Use the code “COACHELLA” for 10% off of all purchases at www.hoopnotica.com now through midnight on Sunday, April 21st.  If you’re in Los Angeles, stop by the Hoopnotica Boutique on Abbot Kinney Blvd. in Venice and mention Coachella to receive the same deal.









Since you'll be "hobo-ing" it in a sack, you want to travel as light as possible and efficiently as possible.  Save your designer handbags at home and carry your essentials, like credit cards for gas and hotel room (more likely a tent or a RV) and cash for the food trucks in Boostcase's Wallet and Credit Card Smartphone sleeves and cases.  Need to constantly update your Coachella status to envious people, plug your phone in Boostcase's Hybrid Charger Case to keep it all juiced up during the festival, http://www.boostcase.com/store/



Want to gently protect your ears while blasting your favorite band on stage or want to make or hold that phone call while rocking to your band on stage?

Coloud Headphones, http://www.coloud.com/,  have three styles of headphones from the buffed "The Boom," above to the sleek "The Knock" to the ear plugs "The Pop." All three have a "bluetooth-like" remote control switch and a "Zound Lasso" loop to neatly wrap away your cord so you wouldn't be tangled up in it.

MID-DAY PICK UP: Spray on energy - yes spray! Skinn Cosmetics’ Pure Energy Replenishing Mineral Bath comes straight from the ancient seas. Collected rare and precious minerals will feed your skin the trace minerals and oligo-minerals for beautiful, energized, radiant skin. (Now you can hide your hangover with a different kind of glow.) Carry in your purse for a quickie whenever you need it! (4.2oz bottle retails for $24.50) Visit www.skinn.com for more information.






Outdoor festivals with tons of major side parties can be a smelly affair.

Gud's Red Ruby Groovy™ Natural Body Wash, http://www.gudhappens.com/natural-personal-care-products/body-body-wash/red-ruby-groovy-natural-body-wash.html, is a "Juicy Fruit" of a body wash.  For such a low price that is attainable in most drugstores, Gud's Red Ruby Groovy packs a natural fruity scent that's socially and festival-appropriate while festival/party-hopping.



Since facilities are difficult to find, there are times you have to make do with a palm of water from your water bottle.

Tilth Beauty's Gentle Poppy Seed Exfoliator, http://www.tilthbeauty.com/store/our-products/gentle-poppy-seed-exfoliator.html, does not need  a whole lot of water to really scrub the grout out of your pores.  Just lightly dampen your face, arms, and/or legs, sprinkle Tilth Beauty's Poppy Seed Exfoliators then rub into a sudsy, foamy clean.  This saves you time, money, and water.  It's a plus this scrub comes into a nifty, travel-sized shaker that you can pop into your sack...space-saver.





Burt's Bees Tinted Lip Balm, http://www.burtsbees.com/natural-products/lip-care/tinted-lip-balm.html,


When doing Coachella, you are going to enter some sort of social circuit but you can't bring a lot of hygiene and beauty stuff.  There's nothing like staying in a teepee, rocking at a concert then trying to crash a A-List pool party.  To make you slightly put together, use this celebrity-cult following Burt's Bees Tinted Lip as a down-to-earth, affordable, and natural multiple stick for your eyes, cheeks, and lips.  Sweet Violet and Caramel Daisy are good all-around lilac and beige for eyes, cheeks, and lips.



Burt's Bees Lip Gloss, http://www.burtsbees.com/natural-products/lip-color/lip-gloss.html.

To amp up the glam or just plain comfort your sore, dry, chapping lips (remember Coachella is out in the desert), here's this trick from professional, celebrity makeup artists...first, lay down the lip base with a deep, rich lip gloss like purple "Starry Night" or burgundy "Sweet Sunset" then color in the inner portions of the upper and lower lips with a complimentary lighter colored lip gloss, such as "Nearly Dusk" or "Fall Foliage" for that easy, instant, plumped lips without the collagen shots or that obvious lip liner look.

 

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