Tuesday, June 19, 2012

BCBG, Red Carpet Mainstay

By Laura Medina


Not spotting the upscale contemporary brand, BCBG Max Azria, on the red carpet is unheard of...this fashion-forward brand for the people has been a consistent favorite among stars and starlets.

"Bones" star, Emily Deschanel, tied it all together by juxapositioning a draped blazer over her flowing dress earlier this year in March.

Just recently, she appeared in BCBG Max Azria Black Luciana Dress from 2012 Resort Collection at the Broadcast Television Journalists Association Second Annual Critics' Choice Awards.  A few nights later, she wore the pleated, color-blocked Olive Rumi Dress from 2012 Fall Collection at the Farm Sanctuary Benefit.


Fashion's latest darling, Kristen Stewart, was outfitted by BCBG Max Azria on her European tour for "Snow White and the Huntsman."

She started the tour, sporting Pre-Fall 2012 BCBGMAXAZRIA Runway jacket, in the United Kingdom.  She was runway model chic in  Pre-Fall 2012 BCBGMAXAZRIA “Marieke” Runway dress and harness during her Madrid stop. 


Amy Pohler, Sophia Bush, and January Jones cracked the cocktail dress ceiling in these festive numbers.

Amy Pohler modeled the BCBGMAXAZRIA Lenis Dress in Blue Sapphire on "Late Night with Jimmy Fallon."

At the 2012 Young Hollywood Awards in Los Angeles, Sophia Bush and January Jones donned the higher-end Hervé Léger by Max Azria.  Sophia Bush looked flawless walking the red carpet in a printed Fall 2012 Hervé Léger by Max Azria dress, while January opted for a fresh and feminine frock from the Resort 2013 BCBGMAXAZRIA Runway collection.



On St. Patrick's Day, Fergie was appropriately green, launching the low-calorie Voli Light Vodka at Confidential Night Club in Beverly Hills.

Kendall Jenner added a color punch in the BCBG's junior line, BCBG Generation in a simple pullover skirt to her New York monochromatic attire.


Heidi Klum, Michelle Williams, and Florence Welch keep the gowns and maxi dress trend strong.

Out on an outing with her kids, Heidi Klum sports how real Los Angeleno women rock the maxi dress trend, striped Sara Maxi Dress, topped with a tough but classic black motorcycle jacket...a closet classic that will never disappear.

Michelle Williams propel the godess look with her one-shoulder Grecian Gown in this Summer's sizzling neon lemon. 

Florence Welch of "Florence and the Machine," maintains the retro glamour of a tea gown from BCBG Max Azria Runway Atelier line, befitting this timeless beauty.

So far, this is the round-up of BCBG Max Azria on the red carpet year-around.

What's even better, BCBG is available to the everyday smart woman who can rock these idential creations for her own daily life running errands or a night on the town without being a celebrity or busting her bank account.

Fashion for the people.






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