Monday, July 28, 2025

Smashbox Cosmetics All-Inclusive, Universal, Something New Coming Up, Sssshhhh…

 By Laura Medina



Smashbox Cosmetics is the West Coast-Hollywood answer to NY’s MAC Cosmetics. Not surprisingly, since Smashbox Cosmetics founders are descendants of the original Hollywood studio makeup, Max Factor.

Their tradition and the family business have always been on the cusp of fashion and trend, having a finger on the pulse. They’re always moving with the times.

Smashbox is wise enough to invite their fan community to participate in a new foundation for a shade testing. A professional photoshoot testing the new foundation on a wide-ranging, universal rainbow of complexions, their fans.

A mutual appreciation while having a direct interaction between brand and loyal customers.

Universally inclusive, hugs.

Trippin the Light Fantastic, Paris Saint Germain Soccer Players Power Nap with REM Light Therapy while ShiftWave Brings it to Weekend Warriors.

 By Laura Medina



Sleeping and napping are no longer negative of laziness nor weakness.

Both are utilized to counteract fatigue and physical and mental breakdowns and burnout.

While power napping or just plain sleeping to reset your system, why not make it better.

The portable massage chair has evolved, from just plain physical massage vibrations. 

ShiftWave Chair, https://shiftwave.co/?srsltid=AfmBOorO9Pk0s4zMRNLNrHeamuuqykSqEm8ic0E_5kwkKngX9_LLjKo0, simply add on a eye mask hooked up to the massage chair, the coordinating good vibrations with light therapy to bio-hack your REM sleep with spot massages for refreshed, improved health and better physical performance.

ShiftWave Chair brings professional sports therapy to the masses.



During Paris Saint Germain’s World Cup Open House, they welcome guests to experience French soccer fans culture and French soccer players training,..first hand.

Guests are welcomed to chill and nap like French soccer players, bio-hacking REM dreaming and napping to reset and recharge for better performance while preventing mental and physical burnout. 

Don’t go for the burn, relax on good vibrations. 



Regard Magazine’s F1 Issue did an ESPY Party.

 By Laura Medina






The night before, warming up to the ESPYS, (the Oscars for the Sport industry), Regard Magazine celebrated the “Oscars for the Sports,” by launching their F1 Racing issue, spotlighting young, up and coming race car drivers.

Ferraris forever. 

J. Crew X Rouje Limited Edition Collaboration is Another Red, White, & Blue.



 By Laura Medina





There’s more to the Red, White, and Blue than 4th of the July.

Immediately following the American Revolution lead then marching in its footsteps, the French celebrate the French Revolution by celebrating Bastille Day.

Since these two holidays are pretty close together, J. Crew and Rouje team up together for a Red, White, and Blue Summer Collaboration Collection.

They launch the collection by bringing a French Summer picnic after the July the 4th barbecues and grilling.

Trays serving mounds of baguette ham and cheese sandwiches, coupe champagne glasses stylishly holding cups of grapes and cheese snacks and pastry trays of summer strawberry cream puffs and sunny lemon mini tarts.

Across the picnic table, is a wine bar serving cans of lemonade wine cocktails and mocktails.

Guest graze on happy hour dinner snacks and sips glazing over cotton and linen poplin summer maxi dresses and crisp blazing bright white blouses.

The French know to blend fashion and food together, proving fashion and food aren’t mutually exclusive.


Kosas Sunscreen Makeup Boat Ride Cruises Thru July the 4th Week.

 By Laura Medina













As coffee cafes and beauty aligning as pop-up shops where women, ladies, and girls get their double lifestyle treats of lip glosses and facial serums with a latte order, that this is now an haute and hot trend. Even, if you’re lucky, you can get a free skincare sample with your skincare smoothie at Erewhon.

This has evolved onto lifestyle experience with beauty.

This scribe is talking about Kosas Cosmetics’ Dream Beam Sunscreen Boat Cruise.  Why not put what it’s meant for, by inviting folks to a light summer breeze but sun-drenched Summer cruise by quenching your body in sunscreen in the sunshine?

That’s what Kosas boat cruise is all about-experience. Experiencing their new bronze Dream Beam sunscreen while soaking up the purifying sea salt air as you safely soaking up and in healthy, sun glowing Vitamin D UV rays sunshine,..safely.

Cruising this makeup boat cruise is a real exercise in mermaid beauty.

To further increase beach beauty, Kosas Boat Cruise was kind to provide a basket of their sun safe makeup, to each guest.

In each basket, they provide 2 pump sprays of their Cloud Set Primer Spray, each shade of their Lip Fuel Lip Balm, and two shades of their Dream Beam Sunscreen, the purpose of the cruise series. 

This luxurious harbor cruise proves alternative way to achieve the sun-kissed Beach Babe-Mermaid look, a Summer Time Fun of the all-natural look.

Another one for the books.

Wednesday, July 2, 2025

N8iV Beauty’s Native American Skincare is All-American Skincare on the 4th of July


 By Laura Medina





Shopping at a Sephora with her daughter, Ruth Ann Thorn’s daughter causally quipped how there’s no Native American beauty or skincare items, much less a Native American section?

Ruth-Ann sought to remedy that by drawing on her family’s millennia skincare recipes, based on acorn oil. Yes, that humble little nut that squirrels squirrel away.  Native Americans have been using it as food…and skincare.

That’s how N8iV Beauty came about.

Not only is N8iV Beauty is chock full of acorn oil but also boosting food-grade ingredients that happen to be native among various Native American tribes, like cactus prickly pear and aloe vera.

See, nothing weird. Ruth Ann took traditional Native American foods and seeds then whipped them into innovative skincare, such as CC cream sunscreen, using cactus and algae, that we all can use right now.

If you really want to support the 4th of July, go N8iV…