By Laura Medina
To Watch the Behind-the-Scenes of Radiant Cream Compact Foundation in action, http://youtu.be/ni7Bg5HU_zY
First, it was Beauty Balms for tender, dry skin who needs tender loving care with protection. Then, Color Correcting Creams for damaged skin who needs treatment and repair while being repaired by coverage. These new generation of foundations are friends with actual benefits.
Next upcoming trend for this Fall is the foundation in a nifty compact for these new BB and CC Cream addicts on the go, especially if they're traveling for New York Fashion Weeks and the following Fashion Weeks or for the even luckier few who need that extra oomph of touch-ups during Emmy Week.
Just in time for NARS new Radiant Cream Compact Foundation in an extremely extensive collection of 20 shades. To exemplify the diversity of skin tones and shades, three of the hottest models, Mina Cvetkovic, Nairoby Matos, and Dinara Chetryova, display the full range and texture of the Radiant Cream Compact Foundation
This lightweight formula combines the supple feel of a cream compact with the weightless coverage of a liquid foundation. It is portable, buildable, and sets in seconds; the formula also features our Advanced Emulsion Technology, allowing for a wet or dry application.
Radiant Creamy Compact Foundation will be available at Sephora and sephora.com, as well as at NARS flagship boutiques and on www.narscosmetics.com beginning August 1. It lands on NARS counters at department and specialty stores on September 1.
Expect a new slew of high-achieving foundation compacts to follow.