Thursday, February 26, 2015

Neutrogena Debuts their new Hyaluronic Acid-based line, Hydra Boost during the Oscars.

By Laura Medina

http://www.neutrogena.com/category/moisturizers/hydro+boost.do

Neutrogena used the timing of the Oscar Awards to officially launch their brand new and already a cult classic, their "Hyaluronic Acid for the Masses, " Hydro Boost Line, moisturizing yet oil-free eye and face cream and face gel.
Naturally found in the skin, hydrating hyaluronic acid acts as a sponge for dry skin cells, moisturizing with up to 1,000 times its weight in water, resulting in more supple and smooth skin. - See more at: http://www.neutrogena.com/product/hydro+boost+gel-cream+extra-dry+skin.do?sortby=ourPicks#sthash.JLnaNHct.dpuf
Naturally found in the skin, hydrating hyaluronic acid acts as a sponge for dry skin cells, moisturizing with up to 1,000 times its weight in water, resulting in more supple and smooth skin. - See more at: http://www.neutrogena.com/product/hydro+boost+gel-cream+extra-dry+skin.do?sortby=ourPicks#sthash.JLnaNHct.dpuf

After a mere few days, drugstores are running low on the eye gel and the gel-cream for extra dry skin.

In honor of the Oscars and the official launch of their Hydro Boost Line, Neutrogena invited...


Amy Paffrath, Louise Roe, and Jai Rodriguez to Neutrongena's/OK!TV/MyHabit Oscar Viewing Party.

https://www.tastemade.com/places/w-hollywood-6250-hollywood-blvd-hollywood-ca/61uVEWdFQ5W7ay_fxf_5MA

The former Drai's at the W Hollywood has been transformed into the Neutrogena Lounge in Neutrogena Blue.  Guests sitting back in white plush couches, watching the arrivals at the Oscar Awards then sipping champagne during the awards show itself.

They cheered when ABC finally aired the official debut of Neutrogena's Hydro Boost TV commercial during the Oscars.

https://www.tastemade.com/places/w-hollywood-6250-hollywood-blvd-hollywood-ca/61uVEWdFQ5W7ay_fxf_5MA

At the Hydro Boost Lounge, guest dabbled, smeared, and soaked in samples of the Hydro Boost Eye Gel and Face Gel.  Aahhhh, what a relief.

Sampling new Neutrogena products and watching the Oscars alongside other celebrities, dressed to the nines,  This is how you celebrate the Oscars.


Gel-Cream Extra-Dry
Gel-Cream Extra-Dry

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