Monday, March 14, 2016

Must Be Dreaming of A Get Away, Hot Sands/Tahiti Bronze Collection & Holiday Sneak Peek & New York & London Fashion Weeks & Facebook Tutorial From NARS.

By Laura Medina

 
 https://www.youtube.com/watch?v=CS-Tz7k44mI

Ah, New York Fashion Week is done and over; and so is the Awards Season.

People's thoughts turn to Spring and relaxation, which means Spring Break.  In turn, among a certain subset and tribe, Spring Break-ing at Coachella.

NARS must had taken a clue from the desert sandstone since the current Hot Sand Spring Collection is based on sandstone, the matte-iness of the desert climate and flesh tones fleshing out the collection.

If the desert isn't your thing but escaping to a remote tropical island is, NARS split his collection into two.  The second half is Tahiti Bronze Collection.
 
What's even more revolutionary, that flies under the radar but it's so darn helpful...NARS is now offering Facebook tutorials for anyone.  Fans of the brand can view the immersive experience on Facebook mobile or via desktop.

Facebook is so ubiquitous that people treat it as common place...which is great.  At your fingertips and whenever and wherever, you can get the latest step-by-step tutorials at Facebook 360 Beauty Tutorial, taught by NARS Lead Makeup Stylist, Janice Daoud.  

Known for being a leader in the digital space, NARS has partnered with Facebook Creative Shop to create the first beauty 360 Video in the form of a Spring beauty tutorial.

As the tutorial plays, users can turn their device or drag their fingers to move around within the video and explore how to create the look any and every angle. For this Facebook 360 Video, NARS focused on filming targeted complexion, eye, brow, cheek, and lip looks to leverage the full effect each product provides. 

As the video tutorial plays, users can turn their device or drag their finger to move around within the video and explore how to create the look at any and every angle. For this Facebook 360 Video, NARS focused filming on targeted complexion, eye, brow, cheek, and lip looks to leverage the full effect each product provides.  

“Always looking to push boundaries of consumer’s engagement and be an innovator in the digital space, we are thrilled to share NARS is the first luxury beauty brand to produce a Facebook 360 Video. Through an exclusive partnership with Facebook, we have used social data points to inform our content decisions and we look forward to remain a leader in this space,” said Alessio Rossi, Global Chief Digital Officer, Shiseido Group.






Once you gleamed a couple of tips on makeup application from Facebook 360 Beauty, you can go to town with NARS' two-part Spring Collection.

The total Spring 2016 Collection is pretty simple, travel-worthy, and natural.

The Hot Sands Collection highlights eyes, lips and cheeks with an universally-flattering luminous peach champagne shade. 

The five piece collection features A Hot Sand Illuminating Multiple, Hot Sand/Orgasm Blush Dup, Hot Sand/Laguna Blush/Bronzer Duo, Hot Sand Lip Gloss, and a Hanamachi Kabuki Brush.

Building on François Nars’ love for his own private island, Motu Tane, Tahiti Bronze Collection debuts an escape for the senses with a collection that combines new launches with Cult Classics for the face and body. This five piece collection is clad with Cult Classics Monoï Body Glow and Monoï Body Glow II, and newly added Liquid Laguna Bronzer, Laguna Tiara Bronzer, and Monoï Scented Candle.

For those jones-ing for the latest and the newest from NARS, here are the lists of what NARS artists used during Fashion Week and the ideas behind the look...

 
 “I was inspired by a young Hispanic girl in New York. She's really confident and likes herself - she doesn't entertain all the makeup tricks "contour, foundation & powder” she goes straight for a strong lip. This is a sophisticated update on the heavily-lined lip from the 90’s. I played with the color and application on the lips, kept the rest of the face clean and bare, and brushed gloss through her brows to keep it young. It’s beauty with attitude.”
—Mark Carrasquillo for NARS Cosmetics

 


 “This season's look focuses on healthy, transparent skin which is combined with glossy
eyelids, soft-matte flushed cheeks and rosebud-hued lips. This modern juxtaposition of
textures redefines and energizes the skin and gives the entire complexion a fresh but
luxurious feel.”
—Uzo, NARS International Lead Makeup Stylist

FACE: NARSskin Luminous Moisture Cream, Velvet Matte Skin Tint, Stick Concealer,
Soft Velvet Loose Powder
CHEEKS: Copacabana Multiple , South Beach Multiple (for darker skin tones)
EYES: Porto Venere Eye Paint, Triple X Lip Gloss, Impassioned Blush,
Antares Dual-Intensity Eyeshadow (New for Fall 2016, for now try the gold side
of Kauai Duo Eyeshadow)
BROWS: Brow Defining Cream (New for Fall 2016, for now try the Brow Perfector)
LIPS: Anna Audacious Lipstick
 


“The girls this season are aristocratic nomads. There's this idea of the effects of the
elements on their face - subtly, wind burned skin and beautifully chapped lips.”
—James Boehmer, NARS Director of Global Artistry


   “New youth culture’s take on high fashion - everything is very individual and personal.”
—Diane Kendal for NARS Cosmetics


 
"There is an air of elegance and sophisticated femininity with a youthful component.
Glowing skin combined with subtle, lustrous smokey eyes and cognac-stained lips
complement the feel of the collection in a soft, seductive manner. ” 

—Uzo, NARS International Lead Makeup Stylist


“Rachel and Flora have created yet another immersive environment to showcase this
season’s collection. It’s this residential-feeling interior, with the clothing, furniture and
flooring all in nude. They’ve literally created a blank space for the colors and textures of the
accessories to stand out. We wanted the makeup to evoke this same feeling: clean and
dimensional with a single bold statement of color to “pop” against its backdrop.”
—James Boehmer, NARS Director of Global Artistry

MAIDS
FACE: NARSskin Aqua Gel Luminous Oil-Free Moisturizer, Velvet Matte Skin Tint, Radiant Creamy Concealer, Soft Velvet Loose Powder
CHEEKS: Stripped Velvet Lip Glide (New for Fall 2016, for now try Sex Appeal Blush),
Gina Blush

EYES: Darklight Velvet Eyeliner (New for Fall 2016, for now try Glénan Velvet Shadow Stick),
Audacious Mascara
LIPS: Stripped Velvet Lip Glide (New for Fall 2016, for now try Raquel Audacious Lipstick),
Bound Velvet Lip Glide (New for Fall 2016, for now try Vanessa Audacious Lipstick)
RESIDENTS
FACE: NARSskin Aqua Gel Luminous Oil-Free Moisturizer, Velvet Matte Skin Tint,
Radiant Creamy Concealer, Soft Velvet Loose Powder
CHEEKS: Triple X Lip Gloss
EYES: Triple X Lip Gloss
LIPS: Nihiwatu Velvet Lip Liner, Danceteria Velvet Lip Glide (New for Fall 2016, for now
try Michiyo Audacious Lipstick), Mineshaft Velvet Lip Glide (New for Fall 2016, for now try
Dragon Girl Velvet Matte Lip Pencil)
 


 “In looking at Phillip’s collection, the Japanese influence really stood
out to me.There‘s a lot of traditional Kimono inspiration and details used
within the collection. I wanted to bring those elements into the makeup
and concentrate on black kohl liner. The eyeliner is very strategic, it’s really
about a moon shaped look. For me it's almost a hint of architecture
within the eye.”
—Francelle Daly for NARS Cosmetics

FACE: NARSskin Luminous Moisture Cream, NARSskin Total Replenishing Eye Cream,
Velvet Matte Skin Tint
, Stick Concealer, Soft Velvet Loose Powder
CHEEKS: Talia Contour Blush (New for Fall 2016, for now try Paloma Contour Blush )
EYES: Minorque Kohliner
BROWS: Brow Defining Cream (New for Fall 2016, for now try Brow Perfector)  
 


“The makeup look is beautifully romantic, with a contrast of deep color.”
—James Kaliardos for NARS Cosmetics


FACE: NARSskin Luminous Moisture Cream, NARSskin Aqua Gel Luminous
Oil-Free Moisturizer
, NARSskin Total Replenishing Eye Cream, Velvet Matte Skin Tint,
Radiant Creamy Concealer
, Soft Velvet Loose Powder

CHEEKS (FAIR SKIN MODELS): 413 BLKR Illuminator , Miss Liberty Highlighting Blush ,
Deep rose side of Paloma Contour Blush
CHEEKS (DEEPER SKIN MODELS): Satellite of Love Highlighting Blush , Deep rose side
of Paloma Contour Blush

EYES (FAIR SKIN MODELS): Albatross Highlighting Blush, Antares Dual-Intensity
Eyeshadow (New for Fall 2016, for now Reckless Highlighting Blush), Las Pozas Velvet
Eyeliner (New for Fall 2016, for now try Santa Monica Blvd. Larger Than Life Eyeliner
EYES (DEEPER SKIN MODELS): Dione Dual-Intensity Eyeshadow, Las Pozas Velvet
Eyeliner (New for Fall 2016, for now try Santa Monica Blvd. Larger Than Life Eyeliner

BROWS: Audacious Mascara, Matte black side of Pandora Duo Eyeshadow

LIPS: Liv Audacious Lipstick, Train Bleu Velvet Matte Pencil





“We wanted to maintain each model's individuality - with clean perfectly powdered skin,
smooth healthy lips, curled clean lashes and brushed brows. Matte is the key word for this look!”
—Mark Carrasquillo for NARS Cosmetics


FACE: NARSskin Multi-Action Hydrating Toner, NARSskin Luminous Moisture Cream,
NARSskin Total Replenishing Eye Cream, Stick Concealer, Velvet Matte Skin Tint,
All Day Luminous Powder Foundation, Pressed Powder
EYES: Eyelash Curler
LIPS: Bianca Pure Sheer Lip Treatment

 


“A tiny twist on a classic eyeliner – graphic and slightly futuristic.”
—Andrew Gallimore, NARS UK Makeup Artist Ambassador


FACE: NARSskin Multi-Action Hydrating Toner, NARSskin Optimal Brightening Concentrate,
NARSskin Luminous Moisture Cream, Pure Radiant Tinted Moisturizer, Stick Concealer,
Light Reflecting Loose Setting Powder EYES: Minorque Kohliner, Black Moon Velvet Eyeliner (New for Fall 2016, for now try
Black Moon Eyeliner)
BROWS: Oural Brow Gel
LIPS: Bianca Pure Sheer Lip Treatment

 


“The skin is fresh and light juxtaposed with this Black Dahlia-inspired lip - very reminiscent
of Jean Harlow and evoking the spirit of 1930’s Hollywood Boulevard.”
—Val Garland for NARS Cosmetics


FACE: NARSskin Multi-Action Hydrating Toner, NARSskin Luminous Moisture Cream,
Velvet Matte Skin Tint, Stick Concealer
EYES: Rue Bonaparte Larger Than Life Eyeliner
BROWS: Brow Defining Cream (New for Fall 2016, for now try Brow Perfector),
Oural Brow Gel
LIPS: Consuming Red Velvet Matte Lip Pencil (New for Fall 2016, for now try
Cruella Velvet Matte Lip Pencil), Toy Velvet Lip Glide (New for Fall 2016, for now try
Quito Lip Gloss
, Train Bleu Velvet Matte Lip Pencil

 


“Gorgeous and fresh-faced; a hoarding recluse ‎that has stepped out for the afternoon.”
—Lucia Pieroni using NARS Cosmetics


FACE: NARSskin Aqua Gel Luminous Oil-Free Moisturizer, NARSskin Luminous Moisture Cream,
Pure Radiant Tinted Moisturizer, Stick Concealer
CHEEKS: Hot Sand Illuminator, Craving Dual-Intensity Blush, Orgasm Multiple
EYES: Antares Dual-Intensity Eyeshadow (New for Fall 2016, for now try the gold lame side of
Kauai Duo Eyeshadow, Andromeda Dual-Intensity Eyeshadow
BROWS: Brow Defining Cream (New for Fall 2016, for now try Brow Perfector),
Oural Brow Gel
LIPS: Unlaced Velvet Lip Glide (New for Fall 2016, for now try Julie Audacious Lipstick), Playpen Velvet
Lip Glide (New for Fall 2016, for now try Juliette Audacious Lipstick, Le Palace Velvet Lip Glide
(New for Fall 2016, for now try Sixties Fan Lip Gloss


 
“The designer drew inspiration from aerial art so I wanted to reflect this very strong, powerful
woman, who is still very natural and soft on the inside. The focus was a wild brow with raw,
natural skin and glossy reflective earth tones on the eyes.”
—Sada Ito, NARS International Lead Makeup Stylist


FACE: NARSskin Aqua Gel Luminous Oil-Free Moisturizer, NARSskin Luminous Moisture Cream,
Velvet Matte Skin Tint, Stick Concealer, Soft Velvet Loose Powder
EYES: Brow Defining Cream (New for Fall 2016, for now try Brow Perfector), Super Orgasm Illuminator,
Black Moon Velvet Eyeliner (New for Fall 2016, for now try Black Moon Eyeliner), Le Palace Velvet Lip Glide
(New for Fall 2016, for now try Sixties Fan Lip Gloss), Audacious Mascara
BROWS: Brow Defining Cream (New for Fall 2016, for now try Brow Perfector), Oural Brow Gel
 


NARS Cosmetics announced the launch of its 2016 holiday collaboration with French fashion photographer, Sarah Moon. The NARS Sarah Moon Holiday Collection, created in collaboration with NARS Founder and Creative Director François Nars and Sarah Moon, invites consumers to explore a metropolis of modern femininity through delicate, ethereal imagery and products in a limited edition 25-sku collection.

The range, available in November 2016, will showcase innovative packaging with a play on frost and translucency as well as new, innovative product formulas and shades.
“Sarah is a poet, a sculptor, a painter. I have always been fascinated by her work for so many years. I love her vision of beauty, her sensibility, extreme perfectionism and refinement. Watching her taking pictures was a great lesson of life,” says François Nars

Sarah Moon, born in Vischey, France, began her career as a prominent fashion model in the 1960’s but like François Nars, her creativity and curiosity drew her to the other side of the camera. Her romantic, often dream-like photography has been featured in exhibitions in Paris, Kyoto, Japan and New York, as well as major fashion campaigns for Chanel, Dior and Comme des Garçons. Sarah draws inspiration from everything from Japanese fashion to books and silent films. She brings her love of modernity and tradition to the world of NARS and beauty.

“There is great trust, respect, and mutual admiration between us, it made it lovely to work together,” says Sarah Moon. “Also, he’s a photographer so he knows how fragile the process is. From the beginning to the end, it was a true collaboration.”
About








 








 

No comments: