By Laura Medina
The Super Bowl is the ultimate unofficial American holiday, when the best of the best American football come clashing for our pleasure.
Your favorite musicians and Grammy hit-makers are one of the biggest football fanatics.
Them throwing their Super Bowl bash is their way of showing their love for the game.
OnGrammy Award-nominated multi-platinum supergroup Migos This year’s event is presented by Mercedes-Benz and produced by Talent Resources Sports, a full-service sports marketing and experiential events agency. This marks the fourth year Rolling Stone is partnering with Talent Resources Sports to produce its marquee event.
For the first time, Rolling Stone is partnering with global music and entertainment platform, TIDAL, to livestream the highly anticipated performances. TIDAL X: Rolling Stone Live: MINNEAPOLIS adds to the growing list of live event programs that bring fans closer to their favorite artists. Local fans will be able to enter for a chance to attend, while fans globally will be able to tune-in.
Rolling Stone Live: MINNEAPOLIS, will be held at the International Market Square, one of the most unique venues in the city, featuring a spectacular atrium with more than 4 floors of exquisite vantage points to view the stage.
“After celebrating 50 years of Rolling Stone in 2017, we are delighted to kick off the new year with our 7th annual event during the biggest weekend in football with the hottest name in hip-hop today – Migos. We’re thrilled that Mercedes-Benz has returned as our presenting sponsor this year in association with TIDAL to enhance this evening for our guests.” said Michael Provus, Chief Revenue Officer, Rolling Stone.
“We’re excited about continuing to evolve our event driven marketing formula at the Big Game. Providing an excellent experience for our network of athletes, celebrities and influencers, remains our priority and we are looking forward to superseding expectations for our guests for yet another year” said David Spencer, Co-Founder, Talent Resources Sports.
Mercedes-Benz will be onsite showcasing some of the brand’s newest vehicles including the highly anticipated all-new 2019 G500 alongside two of the fastest vehicles in the line-up, the Mercedes-AMG GT R and Mercedes-AMG GT C Roadster. The brand will also provide transportation to the party for a number of VIP guests to ensure they arrive in style.
TIDAL’s commitment to connecting fans with their favorite musicians has spanned dozens of livestreams, thousands of ticket giveaways, and an extensive array of exclusive content – including: TIDAL X: Brooklyn, a star studded benefit concert; TIDAL X livestreams from Chance the Rapper, Ty Dolla $ign, Alicia Keys and more; exclusive album premieres such as Beyoncé’s LEMONADE and Rihanna’s ANTI; unique content including 21 Savage’s 30 Days with 21 Savage, Rick Ross’ album annotations and more!
Under the helm of heir apparent, Playboy's Chief Creative Officer at Playboy Enterprises, Cooper Hefner is proving that Playboy's libertine philosophy is for everyone, women, men, straight, gay, and bisexual or pansexual. As long everyone is a consenting adult, Playboy's Big Game Party is there to release and cater to everyone's tumescence, at the highest order, done right with Snoop Dogg.
event returns to football’s biggest weekend andspecial set by DJ Snoopadelic aka Snoop Dogg who will be hosting the event.
a premier venue in the heart of the city.
Nobody throws a party like Playboy on what is going to be one of the biggest party weekends of the year,“This event is a kick off to a slate of additional events we’re looking to announce with Playboy this year.”
Athletes, celebrities and exclusive VIPs will immerse themselves into the World of Playboy, complete with Playmates as the evening’s hosts and Bunny servers donning their iconic suits and accessories. Snoop Dogg will be headlining the event with additional musical acts and surprise guests to be announced. High-profile attendees at Big Game Weekend Playboy Parties in years past have included Flo Rida, 50 Cent, Alesso, Drake, Nelly, Bradley Cooper, Kanye West, Gabrielle Union, Aaron Rodgers, Jon Hamm, Aaron Paul, Tony Romo, Chris Evans, Emmanuelle Chriqui, Shaquille O’Neal, David Arquette, Evander Holyfield, Chad Jones, and Marshall Faulk.
“Fan Hospitality is thrilled to be partnering with Playboy and Talent Resources Sports to offer consumers custom packages to one of the biggest events taking place in Minneapolis. We're confident that our VIP guests will have an incredible experience the night before the Big Game," says Connor Clark, Public Relations Manager of Fan Hospitality.
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Whether it be Rolling Stone Magazine's or Playboy's Super Bowl, rest assured that there will be tons of fancy burger sliders and gallons of beer.
That's all there is to it, for Super Bowl.