Wednesday, September 12, 2012

Katherine McPhee & Fashionistas relaxing & retreating at NYFW Lounges

Katherine McPhee inspecting the treats at Birchbox Sample Shop.
By Laura Medina

In-between the hubbub and the chic chaos generated by New York Fashion Week, attendees-celebrities, buyers, or press-really need to decompress and recharge their batteries.  Not just their biorhythm batteries but their laptops, notebooks, iPads, and iPhones as well.  They all need to recharge.

Where? At various style and beauty lounges and suites dotting the Manhattan landscape, but they're mostly within a hop and a skip across the street from Lincoln Center.

This is Manhattan's version of Hollywood's style and beauty lounges but for a different purpose.

Whereas, Hollywood's lounges are there to help outfit and prep a normally bohemian starlet for a swirl of industry galas.  Manhattan's lounges are solely for relaxation, refreshing, and hooking up your gear so you can update your fawning fans or your envious friends because you are sucked into the fashion week whirlwind.

Regardless, the results are the same.  Soothing frazzled nerves and tresses.  Nourishing depleted souls and bodies.  Refreshing makeup and the nerve to face another rounds of runway shows and artsy presentations.


For Katherine McPhee, she sampled and picked beauty treats and sweets at Birchbox's Candy Shop.
Once she plugged in her gear, she settled in then had her makeup refreshed.


Across the country, FNO guests chilled out on glasses of MARTINI Sparkling Rosé and MARTINI Prosecco at the Christian Louboutin boutique in West Hollywood.

DJ Daisy O’Dell and performance artists Gill & Jill Bumby kept people on their toes.





The Empire Hotel, very nifty across the street from Lincoln Center where the tents are, was beauty lounge HQ.

Allure Magazine's Beauty Lounge made guests up like the models with Maybelline, one of New York Fashion Week's sponsors.

Guests sampled a fragrance bar, take a gander at the latest fashions from Stop Staring, Sail to Sable, Renzo+Kai, Da-Sein, and Crystal Icing, enjoyed special offers from YouAreOnTheList.com, watched live streams of the shows as they sip on an endless supply of Diet Coke.


Yep..the Empire Hotel was the place to be, off-site.
It also housed The Daily Magazine's Style Lounge were tensed up and stressed out bloggers and writers get their muscle unknotted by message therapists from The Greater Miami Convention & Visitors Bureau at the Oasis Day Spa.

For the sun-challenged, they can get a "fake bake" at glowing spray tans from Jimmy Coco, and manicures both courtesy of Modelinia’s Catwalk Concierge.

People were tickled that, not only were they're sipping Clos du Bois Chardonnay and Clos du Bois Rouge, they were trying out the new Clos du Bois Rouge Cosmètique, a new line of cosmetics inspired by the red wine, at the same time.

Despite the party rock atmosphere of Fashion's Night Out, the tents, the shows, and the after-parties, people seek out these lounges to chill and detox.

Berocca, Monster Energy, Vita Coco Coconut Water, and The Teaologist gave folks much-needed and very welcomed energy and vitamin boost.  Luna Bar fed them clean fuel with its new Luna Fiber Bar.

Now, this is the true peek behind the curtain.

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