By Laura Medina
Dry Bar is set on taking over the world. Alli Webb's newest blowout salon opens today in the upscale suburb of Malibu, 3825 E Thousand Oaks Blvd, Westlake Village, CA 91361.
This is the 15th Dry Bar to open. Manhattan will have its third one opening up soon, just in time for New York Fashion Week.
The founder and owner, Alli Webb, christening her salon by doing blow outs.
Now, don't go around thinking this is all frivilous frippery.
There is certainly a need for all these grooming because...not everyone has the twist in wrist for twirling curls out of knots and frizz.
A blow out from Dry Bar can last for a good two to four days, bouncy as waves and as smooth as glass.
This scribe's first Dry Bar blow out lasted through a rain storm, 4 fashion and beauty events and a near car crash...and that "Cos Mai Tai"...smooth on top, full and curly on the bottom, was still there for a week.
Her voluptuous "Southern Comfort", lush and full all-over, survived three beauty events, a drive to the Valley, and a last-minute guest judge appearance on Bravo's "Top Chef" tour.
A Dry Bar blow out is worth the investment when you're a klutz with the hot rollers and the curling iron, not to mention the water, the shampoo, the conditioner, and the styling cream.
Leave it to the professionals, they'll save you the time, the money, and the frustation to look like a celebrity for a week.
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