By Laura Medina
Mirror, on the wall, who’s the fairest of them all?
According to Selena Gomez, doing her Rare Beauty Soft Pinch Liquid Blush launch, any and all and every one is the fairest.
Once you enter her Rare Beauty fun house, the first thing greeting you is a scanner, disguised as a mirror. You smile at the scanner. It scans your face, your shade, and complexion. It instantly shows you the right shade of Soft Pinch Liquid Blush.
It’ll give you a QR code to receive that color-matched liquid blush for free, at checkout.
Since it’s all blush, there are blushing stations where makeup artists let you try the powdered blushes and highlighter and the liquid blushes.
If you buy the puffy tote bag, you can get initialed and embroidered.
Rare Beauty pop-up staff are nice. They’re considered enough to hand out popsicles and canned water to those, patiently waiting in line, since 6am in the morning, for each day of the pop-up.
It was a weekend affair, started last Saturday at 11am until this Sunday night at 7pm.
Just in time for the “Only Murders in the Building,” star to get ready for tonight’s Primetime Emmys, the Oscars of tv.









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