It's ESPYS Day & Night, Sports' Answer to the Oscars with Regard Magazine & HUE For Every Man Skincare.

By Laura Medina

Sports' answer to the Oscar has arrived.  The ESPYS Awards are going to air on ABC tonight at 8pm.  What started out on ESPN, has moved onto the big time, to ABC.

As with any awards show, it comes with awards week with rounds of parties of all sorts celebrating that particular field for that award.

ESPYS Awards Week or ESPYS Week is a sport nut's wet dream, literally.

REGARD Magazine's ESPYS afternoon pool party hosted by "WWE Total Diva" and current REGARD Magazine issue cover model CJ Lane Perry,..

it was afternoon pool party for the ultimate sports fan.

Just in time for the ESPYS, REGARD Magazine released their Sports Issue.

Celebrities:

Bravo's "Stripped" Ali Levine

Bravo's RHOC's Gretchen Rossi

Bai Ling

 Colton Underwood, former NFL player and "Bachelor," remember the ESPYs are all about celebrating the best in the best athletes.

Kibwe Trim, LA Clipper/Actor & Joslyn Pennywell, "America's Top Model" Season 11.

MMA/Kick-Box Champion & Playboy Cover Model, Mia St. John, the ESPYs are all about paying respect and honoring all sorts of athletes covering the spectrum.

This is what awaits the celebrity and athlete guests, sport fantasy pool/garden party.

 

Portion-controlled down-home, comfort food done right and the all-afternoon protein rich bites to fuel muscle recovery.

Fried chicken, BBQ chicken wings, poached shrimp, and Shrimp&Grits by Soul Hollywood, https://soulhollywood.com/ "Food for your soul in the heart of Hollywood."

Let's get real, professional athletes are going to collect rounds of injuries that will sideline them, eventually into retirement.

CBD skincare has gone deeper.  Papa and Barkley, https://www.papaandbarkley.com/ had a pop-up massage therapy tent to soothe aching and sore muscles with their CBD ointments, oils, and balms.  Whatever soothes and rejuvenate the skin cells, can calm down strained muscles and joints.

Speaking of skincare, the ESPYs is also an ideal time for HUE For Every Man to launch, right before being sold in Target on July 29th.

For NBA player and now brand ambassador and investor in HUE For Every Man, https://www.hueforeveryman.com/, Matt Barnes said that in today's perspective, men of all creeds and color want good, decent basic grooming essentials that fits all men of the color and texture spectrum, at reasonable prices in attainable locations, like Target.

HUE For Every Man set up a pop-up barbershop so folks can get a full-on experience.  Every man and woman can spritz their Black Pepper Awakening Mist to wake up and refresh.

ESPYS Day and Night was Dudes Day and Night.

John Singleton's Heartbreaking Letter to His Hometown, FX's "Snowfall" Season 2 House Party Celebrating the Roots of Gangsta Rap, Urban Folk Art, & Real LA Culture.

By Laura Medina

The director of the urban drama classic, "Boyz n the Hood," a snapshot of the crack's aftermath on what used to be a family-friendly neighborhood into a nefarious crime-ridden ghetto, only to rebound into today's bargain deal for cash-crushed yuppies, John Singleton loves and respected his boyhood South Los Angeles neighborhood so much; that he felts it is now the time to fully explain to folks what happened to his childhood neighborhood. As a real-deal, true-to-honest, South Los Angeles Angeleno, John Singleton needs to educate people how Reagan's fight against communism in Nicaragua, the Iran-Contra Affair, ruin his neighborhood.  Basically, according to hearsay, the CIA created a tunnel system where the Contras would grow, refine, and supply cocaine to Los Angeles' cocaine dealers.  In return, the CIA funnel the Los Angeles cocaine profits back to the Contras, to pay for weapons to overthrow the Sandinista socialist government.  No decent American tax money involved. Singleton isn't afraid to say he personally witnessed as tween, watching a safe, family neighborhood transform into a crime-ridden neighborhood, best known for un-family friendly West Coast gangsta rap and its accompanying culture in graffiti urban folk art and the toxic masculine attitude culture. In "Snowfall," he wanted to show what South Los Angeles used to be pre-crack epidemic and the fall-out that still stings to this very day. The result is his heart-felt yet heart-breakingly honest tale of how a family-friendly, working-class neighborhood, literally into the cracks, FX's crime-history drama, "Snowfall, https://www.fxnetworks.com/shows/snowfall

To celebrate Season 2 of "Snowfall," FX threw an house party in Crestview neighborhood of LA.

The only key signifiers are an huge In N Out Burger Truck (what Angelenos call a real "burger & fries") and a so-called "ice cream truck."

When the crack epidemic, aka "the cocaine economy," in "Snowfall" hits South Los Angeles at its weakest.  Franklin the drug dealer turn drug kingpin, used discarded ice cream trucks to sell crack.  The crack epidemic came in when the traditional blue-collar factory jobs got up and left LA, leaving South Los Angeles vulnerable, using cocaine and it's cheaper, more addictive crack, as a coping mechanism for the laid-off and the down-graded.

If you watch FX right now, they're running a Snowfall ad, where adults sell their most valuable possessions for crack, out of an ice cream truck.

The ice cream at FX Snowfall's House Party, is for the fans who are in on the joke.  Real ice cream vendors refuse to do this party.  So, FX was forced to hire a discarded ice truck and they were giving away "Snowfall" t-shirts, not ice cream on an hot July day.

Fortunately, for FX's guests invited to Snowfall House Party, the In N Out Burger Truck is deliciously real.

One meal limited per a person, a burger, a bag of chips, and any choice of soda/drink.  Guests literally need a meal ticket to get lunch.

Deceptively plain on the outside, FX's Snowfall House Party was vintage early '80's dupe.  The soundtrack is psychological key for viewers to sense the transition that is uniquely LA.  Early Eighties innocent, fun-loving funk with a light rap, gave away to what people think and know of LA, the angry, thought-provoking, hard-core gangsta hip hop of N.W.A., Dr. Dre, and Easy E. 

Once inside, "Snowfall" House Party was an impromptu graffiti/urban folk art/mural museum-slash-nightclub.

Respected graffiti artists, air-brushed and stenciled sneakers and baseball caps.  Even, guests can customized their own caps with magic markers.

 

Air-brushing and enamel technology from auto detailing to murals, graffiti, and nail art manicures, shows how a rotten time in South Los Angeles, has a profound effect on spreading its culture to fashion, art, music, beauty, and what it means to swagger.

LA is car culture. So much so, that it has some commonality with the thrifty Deep South.  If a whole car can't be saved, they salvage what they can then reuse for other usages.  An old car re-fitted into a low-rider.  The backseat into a couch.

Even the nail bar/spin table painting bar, the backdrop are graffiti-designed tv screens airing snippets and trailers and teasers from the upcoming Season 2 of Snowfall.  

 

When a community is hit the hardest, this is when whatever it's best at, erupts then spreads.

In an economic doldrum, New York gave us hip hop, punk/alt rock, and disco.

When it was South Los Angeles' turn, or downturn, it was forced to be resourceful with whatever they have left then rock it.

Whatever discarded vinyl albums that nobody wants, they simply put it back on the turntable, turning it into a vinyl disco pottery wheel, flip on the switch, forget the needle.  Instead, squeeze a squeeze of paint as the record spins into an artform, spin art.  It's another form of graffiti. 

If LA nail art is graffiti at its highest yet most fashion and attainable form, then spin art is LA's emerging art form.

John Singleton's "Snowfall" on FX is his unknowingly love letter and heart-breaking history of his hometown, the real Los Angeles away from polar opposite of Hollywood manufactured, artificial glamour  of transients, striking it rich.

Nope.  It's about John Singleton making his hometown real and how its worst time became an culture tidal wave that over took rap and hip hop away from NY then conquered the globe in what is American music, style, and attitude.  So influential, that Europeans, Asians, and Africans copy it to this very day.

During it's worst time, Los Angeles set the standard of what is hip and cool.

FX and John Singleton just want to explain to you how West Coast hip hop came about and what South Los Angeles used to be.  It was and still is more than just crack.

ALT 98.7 PRESENTS BIG ADVENTURE

By Laura Medina

http://www.BigAdventureFest.com 

http://www.facebook.com/bigadventurefest

 http://www.instagram.com/bigadventurefest

 http://www.twitter.com/bigadvfest

Gear up for the must-see event of the year happening this fall, Alt 98.7 Presents Big Adventure -- a brand-new music, comedy, cosplay, gaming, sci-fi, fantasy, and comic con festival, coming to the OC Fair & Event Center in Costa Mesa, CA on Saturday, November 3 and Sunday, November 4. Serving as a celebration of pop culture and fandom of all sorts, Alt 98.7 Presents Big Adventure is a one-of-a-kind entertainment experience, set to immerse attendees in a world where comics, sci-fi, fantasy, and gaming collide with music and comedy.   During the day, attendees will have the opportunity to see some of their favorite cast members and special guests during the TV, Film, Gaming, and Comic Book panels, participate in interactive fan experiences, VR, laser tag, table top and video gaming, and tech demos, and visit the artist alley where some of the comic book industry’s top artists and creators will be speaking about their craft, selling artwork, meeting fans and signing autographs. In the evening, the focus will shift to live performances, when fans will witness sets from acclaimed comedians including Patton Oswalt and Jim Jefferies, along with some of today’s top alternative and dance music artists including Empire Of The Sun, Modest Mouse, Phantogram, Cold War Kids, What So Not, Rusko, and many more, spread across three entertainment stages.   Produced by Synergy Global Entertainment (SGE), Alt 98.7 Presents Big Adventure will also boast a massive comic con exhibitor village, a marketplace with a variety of handmade and exclusive items, carnival rides and games, and wandering cosplay performers.   “More than just a comic con, more than just a festival, Big Adventure really is a one-of-a-kind celebration of pop culture and fandom in all forms,” says Big Adventure co-producer Rob Tweedie. “I’ve waited in my fair share of comic con lines over the years, sometimes even overnight. I love the tangible, face-to-face fan experience and the freedom to be yourself that the cons offer. Our goal is to combine that great sense of wonder and community with the excitement and energy of an outdoor festival to create an authentic entertainment event that is truly unique and out-of-this-world. Big Adventure has been a passion project for us at SGE for a while and we’re buzzing with excitement to see it come to life with all of you.”   The performance lineup for Alt 98.7 Presents Big Adventure is as follows (subject to change):   Live Stage: Empire Of The Sun, Modest Mouse, Phantogram, Cold War Kids, Echos, Nvdes, Allie X, and Party Nails   Comedy Stage: Patton Oswalt, Jim Jefferies, Baron Vaughn, Emo Philips, Hari Kondabolu, Kristen Schaal, Maria Bamford, Natasha Leggero, Rhys Darby, and Ron Funches, hosted by April Richardson and Marcella Arguello   Dance Stage: What So Not, Rusko, Bro Safari, Feed Me, Bonnie X Clyde, Luca Lush, Party Thieves, Ducky, Nitti Gritti, and Chime   A preliminary list of participating comic companies include Skybound, Kodansha Comics, Boom! Studios, and Top Cow Productions. Comic artists will include Andrew Robinson, Andy Belanger, Chris Burnham, Ivan Brandon, Matt Hawkins, Nick Dragotta, Andy Kuhn, Robert Wilson IV, Ande Parks, Brent Schoonover, Farel Dalrymple, Jai Nitz, Justin Greenwood, Matt Horak, Matt Wilson, Matthew Southworth, Morgan Breem, Ramon Villalobos, Brian Level, Tess Stone, Tim Doyle, and many more to be announced.   A limited number of Alt 98.7 pre-sale tickets for Alt 98.7 Presents Big Adventure will be available on Thursday, July 12 at 10:00 a.m. PT. Visit www.ALT987.com for more information and how to obtain presale passwords.   General tickets for Alt 98.7 Presents Big Adventure go on sale Friday, July 13 at 10:00 a.m. PT at www.BigAdventureFest.com, with Early Bird Single Day tickets starting at $39.50 (plus fees) and Early Bird Weekend tickets starting at $69.50 (plus fees), while supplies last. A limited number of Single Day and Weekend VIP packages will also be available for purchase: VIP Lounge + Festival Admission Starting at $99.50 One VIP festival admission ticket (Saturday or Sunday) Dedicated VIP entry lane into Big Adventure festival Big Adventure VIP laminate Limited edition poster   *Priority access to comedy show seated ticket raffle, located inside the VIP area ***VIP Lounge package does not guarantee seating within the comedy shows, however it does give you a better chance to grab a ticket to the show from the comedy show tickets area by entering the comedy show seated ticket raffle, located inside the VIP area    Access to Big Adventure VIP Lounge which includes: - Comfortable areas to hang out and relax - Giant games and photo op areas - Viewing area of The Hangar Music Stage - Access to Baja Blues Beach Club with bar and food available for purchase - VIP restrooms Weekend VIP Lounge + Festival Admission Starting at $198.50   One VIP festival admission ticket to both Saturday and Sunday Dedicated VIP entry lane into Big Adventure festival Big Adventure VIP laminate Limited edition poster   *Priority access to comedy show seated ticket raffle, located inside the VIP area ***VIP Lounge package does not guarantee seating within the comedy shows, however it does give you a better chance to grab a ticket to the show from the comedy show tickets area by entering the comedy show seated ticket raffle, located inside the VIP area   Access to Big Adventure VIP Lounge which includes: - Comfortable areas to hang out and relax - Giant games and photo op areas - Viewing area of The Hangar Music Stage - Access to Baja Blues Beach Club with bar and food available for purchase - VIP restrooms Ultimate VIP Comedy & Panel Preferred Seating + VIP Lounge + Festival Admission Starting at $249.50   One VIP festival admission ticket (Saturday or Sunday) Dedicated VIP entry lane into Big Adventure festival Big Adventure VIP laminate Limited edition poster Big Adventure sponsorship swag bag with cool stuff   Priority line for entry into daily panels with VIP seating within rows 1-2 Priority line for entry into comedy show with VIP seating within rows 1-2 *Seating is available on a first come, first served basis. Ultimate VIP seating closes 5 minutes prior to show start time. Don’t be late!   Access to Big Adventure VIP Lounge which includes: - Comfortable areas to hang out and relax - Giant games and photo op areas - Viewing area of The Hangar Music Stage - Access to Baja Blues Beach Club with bar and food available for purchase - VIP restrooms